Serra da Estrela gains special importance within the region tourism scene. It is the only place in the national territory where snow sports can be practised, and the vast granite massif, where two of the largest Portuguese rivers spring from, Mondego and Zêzere, hosts one of the most beautiful landscapes in Portugal.
The Beira Interior Wine Route includes the municipalities of Figueira de Castelo Rodrigo, Pinhel, Almeida, Guarda, Celorico da Beira, Sabugal, Covilhã, Fundão, Penamacor, Belmonte and Castelo Branco. Although not all municipalities have wine production, they have something which justifies their integration in the route, being it a monument or a hotel.
Beirã gastronomy favours the delicatessen, roast lamb, trouts, oven cooking, typical in Covilhã, the broom rice, the cottage cheese sweet served with pumpkin jam, all in all dishes which represent the regional gastronomy flavours. Known worldwide, the Portuguese cheese from Serra da Estrela combines the rustic taste of traditions with the refinement of the delight in the taste and should be tasted with a slice of rye bread, served with a good local wine.